Special Olympics Athletes Design Original Logo for 2022 Special Olympics USA Games

Priya PR Animation, Design, News

Laundry recently partnered with Publicis Seattle to share the story of the 2022 Special Olympics USA Games logo, which was inspired by the designs of nine Special Olympics athletes. The creative process was captured in a mini-documentary by Academy Award-winning filmmaker Rayka Zehtabchi. Laundry contributed its design and animation talents to the animated logo reveal at the end of the piece. Working …

We Are Royale Creates Animated AR Mural for Artolution

Priya PR Animation, Apps, Fine Arts, News

We Are Royale recently partnered with community-based public art organization Artolution to create an animated AR mural featuring the artwork of 15 refugee children and teens from Central America. The project provided an educational and therapeutic experience for the children, who are clients of KIND (Kids in Need of Defense), a non-profit that provides pro-bono legal services to unaccompanied immigrant …

Roger & Big Machine Merge Into Single Creative Studio

Priya PR Animation, Branded Content, Business, Design, Entertainment, Filmmaking, Network Branding, News, People News, Production, VFX

Creative agency Roger and full-service production company Big Machine have merged. Representing Roger in the business partnership is Terence Lee, creative director; Dane Macbeth, creative director; and Josh Libitsky, executive producer. Representing Big Machine is Steve Petersen, director; Ken Carlson, creative director; and Sean Owolo, business development. The Los Angeles-based studios will retain the Roger name and continue all operations …

Find Yours: And Company’s Mesmerizing 360 Brand Campaign for WEBTOON

Priya PR Animation, Apps, Brand Strategy, Entertainment, Mobile, News, Production, VFX

Creative agency And Company has created a 360 campaign for WEBTOON, the world’s largest digital comics platform with more than 10 million daily readers. Geared towards expanding the Korean brand’s presence in the U.S. market, the campaign is highlighted by a :60 anthem spot for theatrical and broadcast, directed by Matt Hoffman of HB Films, with visual effects provided by Electric …

Laundry Welcomes Monica Reimold As Executive Producer

Priya PR Animation, Business, Design, News, People News, Production

Design-driven animation & production company Laundry has hired Monica Reimold as Executive Producer. She brings more than a decade of experience in commercials, branded content, and new media. Based in Laundry’s San Francisco office, Reimold will oversee sales, marketing, client relations, and in-house production operations. Most recently, she was Executive Producer at creative design studio Ranger & Fox, where she …

Laundry Partners With JWT Atlanta On Powerful “Moments of Impact” Digital Series For Marine Corps Recruiting Command

Priya PR Animation, News

Design-driven animation & production company Laundry recently partnered with J. Walter Thompson Atlanta to provide animation for “Battles Won: Moments of Impact,” a digital series for Marine Corps Recruiting Command. The shorts will also be shared via their social channels and YouTube channel. Featuring the real stories of three Marines, the “A Fight to Win” short films in the series …

Creative Director & Live-Action Director Reza Rasoli Joins Laundry

Priya PR Animation, Design, Fine Arts, News, People News, Production

Animation and production company Laundry has added Reza Rasoli as creative director and live-action director. Rasoli has previously been repped at companies including Pet Gorilla, Brand New School and Blind, and has collaborated with clients such as Google, IBM, HBO, Vans, Virgin America, and GE. More recently, his anthem spot for UnityPoint Health aired during the Super Bowl in the Midwest region. Rasoli was …

Laundry Creates Vibrant Title Sequence & Branding For Graphika Manila

Priya PR Animation, Conferences, Design, Events, News

Laundry was recently commissioned by Graphika Manila to create the title sequence and branding for its 13th annual event. Managing Director James Sweigert also presented at the Philippines-based creativity conference. Led by Laundry Partner/Executive Creative Director PJ Richardson, the concept behind the event poster, T-shirt design, and title sequence was inspired by the infinite loop of the creative process. The …

Deutsch Launches Animated PSAs For “me too” Movement

Priya PR Animation, Design, News

The “me too” Movement, founded by Tarana Burke in 2006, has teamed up with Deutsch and a number of supporting agencies and production companies, including Steelhead, Hornet, Elastic, Psyop, and We Are Royale, to put the focus back on the survivors of sexual assault by offering them a platform to tell their stories. The spots feature powerful testimonies from Terry Crews, Emily Waters, Daniela Contreras, and an anonymous …