Trollbäck+Company Rebrands “NFL GameDay” With An Eye Toward Social & Mobile Audiences

Priya PR Animation, Apps, Brand Strategy, Design, Interactive, Mobile, Motion Graphics, Network Branding, News, Social Media, Visual Identities

Design and branding studio Trollbäck+Company recently partnered with NFL Network to create a 360 video brand refresh for its flagship “NFL GameDay” franchise, which offers passionate NFL fans more than 15 hours of analysis, league news, and highlights every Sunday. The new look reflects how Trollbäck+Company is helping sports and entertainment clients alike unify their brand across all platforms, especially …

UNHEARD/OF Adds Directors Chris Volckmann & Aaron Brown

Priya PR Animation, Design, Filmmaking, Interactive, Music Video, News, People News, Production, VFX

Production company UNHEARD/OF has signed Chris Volckmann and Aaron Brown to its directorial roster. Volckmann has created content for such brands as Adidas, Groupon, Nike, Oculus, Chevy, and Amazon. Prior to that, he worked as a producer and executive producer at design studios including Superfad and We Are Royale. Brown has directed commercial work for such clients as Levi’s, Converse, …

Laundry Rebrands MTV International Flanker Channels

Priya PR Animation, Design, Interactive, Mobile, Motion Graphics, Music, Network Branding, News, Visual Identities

MTV International’s Flanker Channels recently got a colorful new look, courtesy of animation & design studio Laundry. The cross-platform brand identity celebrates the ultimate music fan through a series of genre-inspired “party animal” characters that dance, shake and move to the DNA of each channel. Check out the profiles in PromaxBDA, Comm Arts, and Design TAXI.

Alkemy X Welcomes Brittany George & Maria Allen

Priya PR Content Marketing, Entertainment, Interactive, People News, Production

Creative media company Alkemy X has added Manager of TV & Digital Content Brittany George and Controller Maria Allen. The hires signal the company’s continued commitment to recruiting distinguished executives and talent across the entertainment and advertising industry. Earlier this summer, Alkemy X brought on former Travel Channel GM Andy Singer as EVP of TV & Digital Programming. “This has …

loyalkaspar’s Dynamic Digital Storybook Anna and Argyle Gets Rave Reviews

Priya PR Animation, Design, Interactive

Physical picture books will likely never go away but more and more, new digital books for children are being created with captivating effects that make wonderful supplements to the children’s books you grew up with and read to kids today.  Anna And Argyle is one such example. The cinematic-like digital tale follows a little girl’s quest to find her missing …

We Are Royale Creates Twitter-Based Game #PositivATI For New Above the Influence Campaign

Priya PR Animation, Interactive, Mobile

Concept-oriented design & digital production studio We Are Royalerecently collaborated with ad agency Hill Holliday on a Twitter-based game called #PositivATI. The app is part of a new multimedia campaign for Partnership for Drug-Free Kids, a national nonprofit dedicated to reducing substance abuse among adolescents. The “Who Controls You” campaign breaks this month and was created pro-bono by Hill Holliday …

loyalkaspar Takes CNN Back to “The Seventies”

Priya PR Animation, Design, Entertainment, Interactive, Motion Graphics, News, Photography, Postproduction, Production, Promos, Visual Identities

CNN recently tapped New York-based entertainment branding agency loyalkaspar to develop a multi-platform branding and marketing campaign for its new documentary series The Seventies, a follow up to last year’s CNN Original series The Sixties. Led by creative director Anna Minkkinen, loyalkaspar worked closely with CNN to create a series of promos and teasers, as well as key art and …

We Are Royale Brings Year to Life with AR Calendar

Priya PR Animation, Apps, Interactive

For the holidays, creative studio We Are Royale created a beautiful print calendar with an interactive augmented reality companion app. Physically, the calendar consists of 12 letterpressed cards—one for each month—that work as a normal calendar and do normal calendar things. During the month, users can open a free app on their phones and view the cards through the camera. The …