loyalkaspar Joins The British Invasion For CNN

Priya PR Design, Interactive, News, Promos, Visual Identities

CNN recently tapped entertainment branding agency loyalkaspar to create a multi-platform marketing campaign for The Sixties: The British Invasion, a one-hour special about the landmark cultural event of The Beatles’ historic U.S. arrival on February 9, 1964, to perform live on The Ed Sullivan Show — to the tune of a record-setting 73 million TV viewers. Their success was quickly …

eyeball Launches New Digital Ad Brand Sizmek

Priya PR Brand Strategy, Design, Interactive, Mobile, News, Technology, Visual Identities

Strategic creative agency eyeball has enjoyed a very busy Q1! Most recently, it helped launch a new brand identity for Sizmek, a digital advertising technology company that was spun off last year from digital media company DG. eyeball developed everything from the name, logo and brand identity to launch elements, all designed to communicate how the company is different from …

mOcean Ushers In New Wave Of Entertainment Marketing Talent

Priya PR Brand Strategy, Content Marketing, Entertainment, Network Branding, News, People News, Production, Promos, Visual Identities

Entertainment creative agency mOcean has added Brumby Boylston as group creative director, entertainment marketing, and David Kleinman as managing director of entertainment marketing. Kleinman arrives at mOcean following a six-year tenure as executive producer at Blind Visual Propaganda. Prior to Blind, he served as R&D Unit Manager at Lightstorm Entertainment, collaborating with filmmaker James Cameron and VFX supervisor Rob Legato …

Trollbäck + Company Helps Rebrand The Weather Channel

Priya PR Animation, Brand Strategy, Design, Motion Graphics, Network Branding, News, Postproduction, Promos, Visual Identities

Trollbäck + Company recently rebranded The Weather Channel as the world’s most immersive and knowledgeable source of information and inspiration. This marks the network’s first rebrand in 31 years. The strategic design agency was tasked with re-inventing the information design and creating a modern, exciting image for the network. All the communication, from maps and data visualization to the graphic …

eyeball Reacquaints NYC With A New Pop Icon: “MozArt”

Priya PR Animation, Apps, Brand Strategy, Design, Entertainment, Events, Interactive, Motion Graphics, Music, News, Postproduction, Promos, Social Media, Visual Identities

The larger-than-life personality of Wolfgang Amadeus Mozart has taken over the streets of New York City, and the airwaves of WQXR 105.9 FM, New York’s only classical music station, in a newly-launched integrated campaign created by eyeball. Using traditional advertising, street art, clever social media efforts, and humor, the campaign aims to make classical music accessible to everyone. Throughout November, …

loyalkaspar Goes Wild For Nat Geo Wild Refresh

Priya PR Animation, Brand Strategy, Design, Entertainment, Motion Graphics, Network Branding, News, VFX, Visual Identities

Entertainment branding agency loyalkaspar recently created a new network refresh and branding package for Nat Geo Wild, which included comprehensive promo toolkits, print collateral templates, as well as a type identity and a variety of custom logo treatments. The goal was to help translate the channel’s unique voice to domestic and international audiences alike, and express its distinct personality within …

iartists Partners With EYEQ & Company; Expands Reach To Asia

Priya PR Animation, Brand Strategy, Business, Design, Entertainment, Experience Design, Filmmaking, Interactive, Motion Graphics, Network Branding, News, People News, Postproduction, Production, Technology, VFX, Video Games, Visual Identities

International business development firm iartists is extending its global reach even further through a strategic partnership with EYEQ & Company (EYEQCO), a production company that focuses on business development in Asia. The alliance brings together Danixa Diaz, Founder/Executive Producer of iartists, and Kyu Rhee, Founder/Executive Producer pf EYEQ, who have been collaborating remotely on projects for nearly a decade, including commercials and …

Loyalkaspar’s Colorful Network Identity For FOX Sports 1

Priya PR Entertainment, Network Branding, News, Visual Identities

FOX Sports 1 recently partnered with entertainment branding agency loyalkaspar for its debut as a national multi-sport network. Available in more than 90 million homes in the U.S., this marks one of the largest network launches ever. Loyalkaspar was asked to create a bold and exciting brand identity and graphics package that would not only stand out in the crowded …

Trollbäck + Company Launches Bold New Branding For Al Jazeera America

Priya PR Brand Strategy, Design, Motion Graphics, Network Branding, News, Visual Identities

Strategic design agency Trollbäck + Company (T+Co) recently created the branding package for Al Jazeera America, which launched in 40 million US homes. The new network will broadcast unbiased, in-depth coverage of domestic and international news for American audiences – more than 14 hours of live news, magazine and discussion programs daily. From the initial discussions, Al Jazeera was very …

The IdeaLists Blog: 7 South American Creative Shops To Watch

Priya PR Animation, Design, Entertainment, Motion Graphics, News, Postproduction, Production, VFX, Visual Identities

The IdeaLists is a global, invite-only marketplace that matches clients with world-class creative talent. It also has a great blog called The Daily Brief — which is your ever-expanding source of inspiration, information (and occasional procrastination). It recently set its sights on creative companies in the Southern Hemisphere, which are consistently churning out award-winning work. According to the feature, South …