Deutsch Launches Animated PSAs For “me too” Movement

Priya PR Animation, Design, News

“Terry” PSA animated by We Are Royale

The “me too” Movement, founded by Tarana Burke in 2006, has teamed up with Deutsch and a number of supporting agencies and production companies, including Steelhead, Hornet, Elastic, Psyop, and We Are Royale, to put the focus back on the survivors of sexual assault by offering them a platform to tell their stories. The spots feature powerful testimonies from Terry Crews, Emily Waters, Daniela Contreras, and an anonymous survivor.

To view the PSAs:

Terry Crews –

Emily Waters –

Daniela Contreras –

Anonymous –

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