Trollbäck+Company Creates Animated Film for MGM Resorts’ “Universal Love” Album

Priya PR Animation, Design, News

“Universal Love,” six new love songs by Bob Dylan, St. Vincent, Kesha and others, push past pop’s typical gender conventions and reimagine classic wedding songs for the LGBTQ community. Created in partnership with McCann for MGM Resorts, Trollbäck+Company created this animated film for the album: https://trollback.com/projects/mgm-resorts/

The campaign received attention in The NY Times, Rolling Stone, and Ad Age, among many others.