Covert’s Dan Palmer Talks Balancing Chaos with Brand Clarity in Visa Spot

Written By Priya PR, Inc.

Online scams are everywhere – fast, slick, and designed to fool even the most cautious. Visa’s latest campaign, Security Hero, throws viewers into that digital chaos before cutting through with a reassuring moment of calm: Visa’s security guarantee.

Covert motion designer Dan Palmer joins director Anthony Rubinstein and executive producer Ben Dubois to reveal how they recreated the overwhelming world of pop-ups, scam sites, and digital deception—all while maintaining Visa’s signature clarity.

Dive into the behind-the-scenes magic at LBB.

Priya PR, Inc. http://www.priyapr.com
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