Roger: How to Design a Clubhouse for Brand Mascots

Written By Priya PR, Inc.

PopIcon, powered by AW360, recently ran a story on last year's General Mills commercial introducing the Cereal Squad. Dane Macbeth, Partner and Creative Director at Roger, offered a tour of the clubhouse and how they built a CG 3D world where these cereal mascots reside.

Read the full story here.

Priya PR, Inc. http://www.priyapr.com
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