ROOF Fuels Conoco’s “Choose Go” Campaign

ROOF Studio produced six 3D-animated shorts as part of a new campaign for Conoco called “Choose Go." Each film stars an eclectic cast of “Goer" characters road-tripping through whimsical worlds and, of course, a pit stop at the Conoco station. Lucas Camargo led the ambitious project, using elements of stop motion, mechanical theater backgrounds, and classic video games. 

You can watch all six in less than two minutes. Then watch them again. Because they’re that good.